The world is hiring globally. Smart companies are hiring LATAM.
Why more European and US companies should be hiring talent from LATAM — and why I’m doubling down on it.
Over the past few years, I've spent nearly six months a year living and working across Central & South America — building ONE FIIT, supporting high-growth companies, and growing teams in Colombia, Argentina, Mexico and beyond.
And one thing has become very clear:
👉 LATAM talent is one of the biggest competitive advantages companies aren’t tapping into.
Not because it's "cheaper" (although operational efficiency matters), but because the talent density, work ethic, creativity and hunger to grow are unlike anything I’ve seen in Europe or the US.
Here are a few data points most founders don’t know:
🇨🇴 Colombia is now one of the fastest-growing tech talent hubs in the world, producing 100,000+ tech grads per year.
🇦🇷 Argentina consistently ranks top three globally for developer skills (HackerRank), with over 130,000+ highly skilled devs and very favourable timezones for UK and Europe.
🇲🇽 Mexico has become a nearshore powerhouse, with 600,000+ English-speaking tech professionals and overlapping time zones with both coasts of the US.
💡 The best part?
Companies hiring in LATAM typically save 30-60% on labour costs while increasing output and speed.
Not because salaries are low; but because retention is higher, ambition is stronger and teams genuinely want to build.
Why am I uniquely positioned to help?
Most offshore/nearshore agencies act as recruiters.
Nexus is different.
Because I'm actually building companies myself here and I live part-time in LATAM, I understand:
-> Cultural nuances
-> Local compensation structures
-> City-by-city skill distributions
-> What “A-Players” look like in each market
-> How to integrate LATAM teams with European and US company culture
-> How to build high-performance pods that move fast
Our Nexus team has already helped companies in fitness, tech, AI, hospitality and consumer brands scale their teams across:
-> Product and engineering
-> Sales
-> Customer success
-> Creative and content
And at ONE FIIT, hiring LATAM talent has been one of the smartest decisions we’ve made; especially across engineering and customer success.
If you’re scaling in 2026...
…and you want top global talent, timezone alignment and cost efficiency without compromising quality, let’s talk.
I’m helping a small group of companies build hybrid teams in LATAM via Nexus, and if you want to explore what that could look like for your business, drop me or my business partner Nick Smyth a DM or comment NEXUS and we'll reach out.